Toys that are worth the play
Joy by Toys is an online toy shop based in Ajman, United Arab Emirates. We started with a simple idea: buying a toy should feel as good as playing with it. Parents should know exactly who a toy is for, what it teaches, and how to use it safely before they add it to the basket.
What we sell
Our range is deliberately small and hand picked. You will find remote control cars and trucks for little thrill seekers, construction vehicles for budding builders, Montessori inspired wooden toys that build fine motor skills and early learning, and bath toys that turn a nightly routine into something children look forward to. Every product covers a clear age range, from toddlers through to primary school children.
How we choose our toys
Before a toy joins the shop we look at three things: is it genuinely fun, is it well made, and is it safe for the age it is aimed at. We favour sturdy materials, non toxic finishes and smooth, rounded edges, and we list the recommended age, choking hazard warnings, battery requirements and care instructions on every product page so nothing is left to guesswork.
Play with a purpose
Great toys do more than fill time. Sorting, stacking, steering and splashing all build coordination, patience, problem solving and confidence. We look for toys that keep children busy and curious long after the novelty of the first day has worn off.
Shopping with us
We deliver across the United Arab Emirates and offer several payment options at checkout, including installment plans. Orders can be returned within 14 days, and if anything arrives damaged or faulty we will make it right at no cost to you. Our full terms are set out in our Return and Refund Policy.
Say hello
Questions about a toy, an order or a gift idea? Email us at info@joybytoys.com or call 052 127 8641 and a real person from our small team will get back to you within 2 business days.
Joy by Toys, 102 Sheikh Rashid Bin Abdul Aziz Street, 26th Floor, Amber Gem Tower, Ajman, United Arab Emirates.